Adrian Frutiger was one of the prominent typeface designers of the 20th century, who continues to influence the direction of digital typography in the 21st century; he is best known for crating the typefaces Univers and Frutiger. He was born in Unterseen, Canton of Bern. Adrian experimented with invented scripts and stylized handwriting in negative reaction to the formal, cursive penmanship then required by Swiss schools. He had an interest in sculputure but was discourgaed by his father and secondary school teachers; they encouraged him to work in printing. At the age of sixteen he was an apprentice for four years, as a compositor, to the printer Otto Schaerffli. Between 1949 and 1951 he studied under Walter Kach and Alfred willimann in the Kunstgewerbeschule(school of applied arts) in Zurich. [Image] Adrian Frutiger's first, commercial typeface was President - a set of titling capital letter with small, bracketed serifs, released in 1954. A calligraphic, informal, script face, Ondine ("wave" in French), also released in 1954. In the late 1990's, Frutiger began collaborating on refining and expanding the Univers, Frutiger, and Avenir in addressing hinting for screen display. In 2003, the Swiss watchmaker Ventura commissioned him to design a new watch face for a limited-edition line of wristwatches.
Posted for Vanessa Smith
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